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We are curious if other festivals will follow this example and give people around the world the possibility to join virtually.Ĭoachella Valley Music and Arts Festival im 360 degrees The mobile VR solution is a great opportunity to get an idea how it is to be part of that world-wide known festival. We believe that this year’s concept for the implementation of VR will be for sure more successful. Nevertheless, the virtual experiences were not really noticed and due to a lack in quality also not really appreciated by the visitors. On the festival ground visitors could try out a Coachella or snowboarding experience with the Samsung Gear VR and also the clothes and fashion retailer H&M had a special VR booth. “Before, during, and after the festival in April, fans from all over the world can be immersed in performances from top artists, experience 360-degree panoramic experiences from around the festival grounds, and watch VR experiences created by other festival-goers”.Ĭoachella provided already some VR experiences at last years festival. With the app, viewers have the possibility to get access to behind-the-scenes VR content and exclusive interviews with this year’s performing acts and be part of live acts. A corresponding mobile app (available for Android, iOS, and Samsung Gear VR) offers various VR experiences. offers VR to event professionals to provide fans from anywhere on the planet a “truly visceral, immersive experience”.Īs part of the welcome package, everybody who bought a ticket for Coachella received a special Coachella VR headset. Coachella teamed up with, to give also people at the other side of the world the opportunity to experience the famous festival. This year is the 17 th year of the festival and the event takes place from April 16 to April 24. Coachella is an annual music and arts festival in California, located in the Inland Empire’s Coachella Valley in the Colorado Desert.
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